Segmenting Text Audiences For Greater CTRIn the age of hyper-personalization, treating your SMS audience as a single team is a missed out on possibility. Smarter segmentation practices enable you to produce even more pertinent and meaningful connections with your clients, causing greater engagement prices and increased sales.Segmenting involves sep… Read More

The Principles of Text Regularity and Customer ExhaustionSMS advertising and marketing can be a reliable interaction tool, but over-messaging can bring about client irritation and attrition. Getting the right frequency is essential to successful SMS advertising and marketing campaigns.Dani Henion, the creator of Textellent, lately hosted a webinar … Read More